Small papers hit hard by new Hy-Vee ad strategy. A weaving Maserati. Sex with a stranger, sort of.
Hy-Vee’s decision to quit putting weekly advertising inserts into newspapers is another blow to Iowa’s newspapers — and it’s a particular hit at the 75 or so small dailies and weekly papers where grocery-store ads are an economic lifeline. “It’s big money,” says the publisher of one small daily, but
Read More →







