Heroics Sports Lounge

2/4/2026

Des Moines’ newest sports bar, Heroics, is like most any sports bar in some ways — a full bar, fascinating conversations and the latest game on the big-screen TV. However, there is one distinction that sets it apart from other sports bars — all the games shown feature women athletes.

Basketball, hockey, roller derby and whatever women’s sport that is televised. Plus, music videos are aired when there is not a major game on.

Heroics Sports Lounge opened up in December 2025 at 2005 Ingersoll in the old Juniper Moon location. Co-owner Jami Behun visited a similar concept bar in Portland three years ago called the Sports Bra. She became intrigued with the concept of featuring only-women’s sports, citing the “Caitlin Clark” effect on its popularity. As the Sports Bra began a franchise, Behun worried they might open in Des Moines. Luckly, it didn’t, which catapulted Heroics into action. 

Behun says the public has misread media reports. 

“People get confused. This is not a women’s-only bar. Men are welcome. It’s not a lesbian bar. We’re a queer-owned LGBTQ, and I want to provide a safe space for all people to come. People feeling safe makes my heart happy.”

Heroics on a Friday night proved lively. The Vinyl and Rose Basketball Club game played on the tube. A mural painted by local artist Kristin Jones takes up an entire wall. There are several colorful seating combinations aside from the bar. A disco ball in a basketball hoop provides a sparkly pop of color.

Happy Hour is Wednesday through Saturday from 3-6 p.m. It includes $2 off wells, domestic and tap beers, $6 wine, plus $8 select classic cocktails.

Their signature and classic cocktail menu includes sports-related names, including The G.O.A.T. made with Corazon Blanco, triple sec and agave, for $10. The Cyclone Expresso is Midnight Bean Espresso Vodka, Buffalo Trace Bourbon Cream topped with cold brew coffee for $10. The Heroics Hail Mary is made with Absolut Citron, cranberry, triple sec and lime for $10. 

Each one of the cocktails or wines on their signature list has been created, crafted or led by women businesses. 

A popcorn machine pops up free popcorn for patrons. A couple who frequents bars that serves free popcorn rates the taste, and they report that Heroics offers the right salty crunch combination. I agree with the top rating — and the unique way to explore local bars. 

No other food is served, and patrons can bring in their own food. The owners plan on serving pizza and snack food in the future and hope to offer foods from next-door Palms DSM.

So far, they haven’t had any local athletes visit, but they are ready to welcome any who stop by — especially Iowa native Catlin Clark. With the Super Bowl on Feb. 8, Behun is contemplating airing the game. 

“I’m not sure yet. We may make an exception,” Behun reflects. “I want to stick to our mission of creating a space dedicated to women.”

She invites the public to stop in, saying, “I’m thankful for the patrons who have supported us with all the positive comments. Come in and check us out.” ♦