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Posted November 16, 2021in

Future Smart Cities (FSC) – 4th Edition

A Smart City is a city well-performing in a forward-looking way in these six characteristics (smart economy, smart people, smart governance, smart mobility, smart environment, smart living), built on the [...]

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Posted November 16, 2021in

Future Smart Cities (FSC) – 4th Edition

A Smart City is a city well-performing in a forward-looking way in these six characteristics (smart economy, smart people, smart governance, smart mobility, smart environment, smart living), built on the [...]

Read More →
Posted November 16, 2021in

Future Smart Cities (FSC) – 4th Edition

A Smart City is a city well-performing in a forward-looking way in these six characteristics (smart economy, smart people, smart governance, smart mobility, smart environment, smart living), built on the [...]

Read More →
Posted February 05, 2020in Marketing

Balancing marketing personalization and privacy

Have you noticed advertising “following you” around recently? You may be having a discussion about a toaster oven and then you start noticing more appliance ads everywhere shortly thereafter. Brands [...]

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Posted January 01, 2020in Marketing

Marketing New Year’s Resolutions

The new year may have already arrived, but that doesn’t mean it’s too late to get a marketing strategy in place for the new year. What did you do last [...]

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Posted December 04, 2019in Marketing

When should I send out marketing content?

You’ve just written up the perfect promotion and you’re about ready to click and send it out. Wait – did you realize that the day and time you choose to [...]

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Posted November 06, 2019in Marketing

3 free ways to maximize your Facebook

For all the criticism Facebook has received over the last year, it is still one of the easiest ways to connect with your customers. Here are a few lesser-used features [...]

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Posted October 02, 2019in Marketing

What is SEO Marketing?

SEO means “Search Engine Optimization,” which is all about increasing the quantity and quality of people checking out your business online through “organic” results. Organic results mean visits to your [...]

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Posted September 04, 2019in Marketing

Generation Y or “Millennials” can confuse marketers

The Millennial age group is now the largest customer group in history. I am part of this age group. People born in Generation Y have grown up with technology. We [...]

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Posted July 31, 2019in Marketing

Get Your Marketing Ready for Voice Search

“Hey, Google”, “Siri, can you”, “Alexa, did you” know voice search is on the rise. Two in five adults are already using voice to search at least once per day. [...]

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