By Jim Duncan CVFDude@aol.com
Granite
City is no ordinary chain restaurant.
The Minnesota company has flown
under the national radar by targeting
second-tier Midwest markets like
St. Cloud and Fargo, reviving
the brewpub concept with a cost
shaving business plan. And they
have mastered old-fashioned customer
service: In Cityview's latest
"Best of Des Moines"
poll, Granite City easily won
for Best Restaurant Service. And
it doesn't take long to see why.
As soon as you walk in the door,
you are smothered with friendliness.
Just to greet and seat my group,
the company dispatched three sentries
from their well-trained army.
Then the first of a battalion
of food servers approached, explaining
the beer menu. (Five different
waiters served me on my last of
three visits. I think there were
more on earlier occasions, but
I wasn't counting.)
Background is useful here -
Granite City was co-founded by
the former owner-brewmaster of
Sherlock's Home, a Minnesota brew
pub of considerable reputation
in the 1990s, when many brewpubs
failed for two reasons: Fixed
brewing costs were too high for
individual restaurants; Pubs didn't
produce beers good enough to wean
customers off brand names. Granny
City's innovation is to concentrate
the expensive part of brewing
- the production of wort - in
one central facility. The have
invented tanks, hoses, valves
and special trucks to deliver
wort to their restaurants, where
yeast and less expensive equipment
complete the brewing. This trademarked
"Fermentus Interruptus"
process produces excellent pale
ale, bock, lager and stout. The
stout particularly impressed,
with the deep roasted notes that
Irishmen pine for in America.
These beers are good enough to
become the high-markup items that
all successive food chains need,
to subsidize bargain-priced food.
Granite City food was as overwhelming
as the service. Your mission here,
if you accept it, is to find something
to eat that isn't smothered, stuffed
or both. Everything I had reminded
me of jokes about Minnesota, "where
the women are strong and the children
are mostly above average size."
The best items were deep-fried:
A kid's plate of mini corn dogs
and signature "waffle fries;"
and crunchy, moist walleye, with
the same fries and slaw. Crab
cakes, however, were poster children
for mindless caloric excess. The
crab was not only drowned in melted
cheddar before breading and frying,
it was also served with cocktail
sauce, garlic mayonnaise and pesto.
French onion soup came in a
bowl that was plastered with melted
provolone, like a neglected, runaway
candle. It was challenging to
spoon any broth without catching
a cheese glob that lifted the
bowl off its plate. A "smothered"
beef sandwich begged for simple
pan gravy. Instead, sautˇed onions,
several from the rubbery outer
skin, melted jack and a frightening
sauce that tasted of flour and
burgundy, covered the dried-out,
pre-shaved, reheated roast beef.
It was served with garlic-mashed
potatoes that had the flavor of
sour cream; an idea only Scandinavian
Minnesota would embrace.
We also tried two server recommendations:
The Cuban sandwich featured pork
loin as dry as the roast beef,
but smoked turkey instead of the
usual ham; Grilled meat loaf was
much better, in its own rite.
But it was "smothered"
in an oppressive bourbon onion
sauce that even attacked the good
onion rings.
Everything we ordered was less
than $14, and was at least double
the size of an average entrée.
Nothing on the menu was priced
over $17. Bottom line: This is
a good value upgrade for all-you-can-eat
buffet regulars. (Granite City
has a Sunday buffet.) Judging
from the big, happy crowds, and
the quality of the brews, it might
be a good stock (GCFB) to buy
before the company goes national.
But if you're looking for fine
dining, or for simple food done
well, run before the server army
sees you. CV
Granite City Food and Brewing
12801 University, Clive, 224-1300
Mon. - Sat.: 11 - 1 a.m.
Sun.: 10 - midnight
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