By Jim Duncan CVFDude@aol.com
Sometimes
a restaurant is more than a restaurant.
It's a critical mass supporting
a self-sustaining economic chain
reaction. That is why a small
town will hold on to a money-losing
cafè with its last grasp
of hope. And why some city neighborhoods
grow, while others just grow depressing.
A quarter century ago, Spaghetti
Works demonstrated that Court
Avenue could be more than a parking
lot. But it took Java Joes to
initiate the chain reaction that
put the district atop the docket
for downtown planning.
The Drake Diner was its neighborhood's
Spaghetti Works, triggering a
revival that stalled at 24th Street.
Now Mars Cafè is its new
millennium's Java Joes, exuding
the energy of a critical mass
while anchoring a project that
revitalizes Dogtown. Lofts above
Mars, in a restored livery, have
what Meredith editors beamingly
refer to as "raw space."
Designers even maintained historic
horse ramps, not to mention original
brick walls, timber beam supports
and giant sliding fire doors.
The ground level retail space
has attracted eclectic merchants:
West African cafè, sub
shop, head shop, tattoo parlor,
copy center, accountant's office.
They are merely moons orbiting
Mars, a place with enough gravity
to attract students, faculty,
city councilmen, state legislators,
developers, restaurateurs, artists
and street people, all before
noon. This is significant east
of 24th Street. Politician-developers
do not work the system on behalf
of this risky real estate. It
takes a dreamer, or in this case,
a family of them, to transform
an entire block, where students
once feared to tread, into a Division
I college town. More significantly,
the James Gang (a handful of family
members who also own and operate
the cafe) did this without taking
a developer's fee. That's so rare
it encouraged observers to speculate
about future economic revivals
spearheaded by other young dreamers
willing to play in this poker
game without raking a percentage
off the top of the pot.
Mars is hosting a National Endowment
for the Arts-financed "telemetric-extension
installation" (a "groovy
sound and light show" to
non-MFA's) by Michael Betancourt,
and more down-to-earth art by
Syniva Whitney. Food and beverage
arts were easier to appreciate,
representing an all-star team
of local caterers. Sweet Binney's,
responsible for upgrading dessert
courses all over town, provided
exceptional Danish, cinnamon rolls,
muffins, Dutch letters, croissants
and other sundries. This little
company, soon to go retail, is
so committed to natural, scratch
baking that they use only Cloverleaf's
free-ranged dairy products. They
are even making all their own
fruit preserves this year, from
fresh, naturally raised fruits.
Small Batch provided bete noir's,
coconut cakes, rice crispy treats
and other desserts (That company
is owned by Walter Jahncke, former
chef of the much-loved Chat Noir.).
Bagels came from Iowa Bagel, other
cinnamon rolls from Big Sky, guantis
from Cafè di Scala and
quiche from the excellent kitchen
of the Frommelt sisters, at Taste,
to Go. The single import introduces
a Midwest food legend to Des Moines
- Napoleonas tortes from the Lithuanian
Bakery in Omaha combine a dozen
layers of buttery pastry with
custard filling. Homemade parfaits,
hummus and artisan cheeses rounded
out the food fare. Coffees and
teas were fair trade or organic.
Syrups were from Monin. There
were 32 wines - 12 by the glass
- and 20 eccentric beers, including
several rare East European imports.
In spite of the plotting of
politicians and the research of
demographers, neighborhoods happen.
Obstinately, they refuse to die
because dreamers will them to
live. There's evidence of such
life on Mars.
Food news
Rumors about the future of Johnny's
Hall of Fame suggest that Court
Avenue's senior citizen could
be replaced by a sushi bar and
a second restaurant. CV
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